Senior Manager Marketing & Communications at Oasis Healthcare Group
Job Description
This role involves planning and directing marketing initiatives to build a positive public image, raise awareness, and engage target audiences through strategic communication campaigns and media relations. Senior Manager Marketing & Communications at Oasis Healthcare Group
Key Responsibilities
- Develop and implement comprehensive marketing and communication strategies that align with the company’s goals and objectives.
- Manage and nurture relationships with key stakeholders, including patients, insurance providers, healthcare partners, and regulatory bodies.
- Oversee the onboarding process of insurance companies, ensuring seamless integration and strong partnerships.
- Lead and coordinate the marketing departments across all facilities, ensuring consistency in branding, messaging, and promotional activities.
- Develop and manage content for all internal and external communications, including press releases, newsletters, social media, and website updates.
- Monitor and analyze market trends, competitor activities, and patient feedback to inform strategic decisions.
- Drive initiatives to enhance the company’s reputation, patient engagement, and overall market presence.
- Plan and execute marketing campaigns, events, and promotional activities to boost brand awareness and client acquisition.
- Ensure effective communication channels within the Oasis Healthcare Group, fostering a culture of transparency and collaboration.
- Prepare and manage the marketing budget, ensuring optimal allocation of resources and cost-effectiveness.
- Collaborate with clinical and administrative teams to support service delivery and patient experience improvements.
- Represent the company at industry events, conferences, and meetings to enhance networking and partnership opportunities.
Skill & Experience
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Proven experience in a senior marketing and communications role, preferably within the healthcare industry.
- Strong understanding of healthcare marketing, branding, and communications strategies.
- Excellent relationship management, negotiation, and stakeholder engagement skills.
- Proficiency in digital marketing tools and platforms.
- Exceptional written and verbal communication skills.
Application Instructions
- Interested candidates to email their cover letter and detailed curriculum vitae ONLY; including names and contacts of three references, to hr@oasishealthcaregroup.com
Apply on or before 2nd December, 2024.
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The email subject line MUST include title and Location of the position being applied for e.g., “SENIOR MANAGER MARKETING & COMMUNICATIONS”
Canvassing of any nature will lead to automatic disqualification.
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