Job Vacancies at L’Oréal

Job Vacancies at L'Oréal

Job Vacancies at L’Oréal

Job Vacancies at L’Oréal. Leading the world in beauty and pioneering the world of beauty tech; we are 86K employees across 150 countries on five continents.

  1. Brand Manager – Professional Products Division
  2. Brand Manager – Consumer Products Division

Brand Manager – Professional Products Division

You Will Be Responsible For

  • Lead & drive annual brand strategic marketing plans and campaigns to evaluate brand visibility and maximize business opportunities.
  • Take ownership of launches and create the right angle of attack locally to build integrated, engaging consumer brand experiences locally. Supervise the entire process and the respect of deadline.
  • Analyze brand performance, monitor key metrics (sales, market share, customer insights), and adapt strategies accordingly.
  • Develop and oversee the execution of impactful marketing campaigns across various channels, including digital, social media, print, events, and salon activations.
  • Own A&P budget management for digital and animation strategy.
  • Analyze brand Profit and Loss (P&L) and drive the profitability of the brand (Topline & Bottomline).
  • Manage brand budgets effectively, track expenditures, and optimize resource allocation to maximize return on investment.
  • Influence the B-to-B strategy working together with the retail and education team, lead the roll-out of retail material.
  • Translate the brand’s sense of purpose into a retail strategy for the country.
  • Pricing and positioning – Participate in creating of the pricing operation strategy.
  • Embed the right execution strategies to achieve excellent execution of the category plans.
  • Manage and enhance performance of online players by driving promotions and developing strategies to convert visits to the platforms.
  • Competitive analysis to identify business opportunities.

Requirements

  • Bachelor’s degree in marketing.
  • Minimum 5 years’ experience in brand Marketing.
  • Commercial acumen and proven experience in brand management, ideally within the beauty industry or a related consumer goods sector.
  • Strong understanding of the professional salon channel and customer dynamics.
  • Excellent communication skills.
  • Activation excellence.
  • Innovative brand strategies.
  • Sound Technical skills of brand building, retail activation and e-commerce.

Apply Here > Brand Manager – Professional Products Division 

If you would like an opportunity to demonstrate your skills, apply for this role by Tuesday, 10th September 2024.


Brand Manager – Consumer Products Division

Job Vacancies at L’Oréal

You will be responsible for:

  • Implement effective Above-the-Line (ATL) marketing strategies to enhance brand visibility and engagement across multiple channels.
  • Monitor and analyze the effectiveness of ATL campaigns, providing insights and recommendations for continuous improvement.
  • Coordinate with external agencies and creative teams to deliver impactful advertising and communication materials.

BTL Marketing

  • Design and execute Below-the-Line (BTL) marketing initiatives, including in-store promotions, direct marketing, sponsorships, and events.
  • Evaluate BTL campaign performance and adjust strategies as necessary to optimize results and drive commercial success.

Trade Execution & Merchandising

  • Oversee the implementation of planograms and ensure compliance across all retail locations to maintain consistent brand representation.
  • Oversee merchandising efforts to maintain brand standards and maximize product visibility in stores.
  • Work closely with retail partners to ensure optimal shelf space, extra displays and product placement.

Sales Forecasting & Pricing Strategy

  • Collaborate with sales and finance teams to develop accurate sales forecasts that inform inventory management, and marketing strategies.
  • Lead the development of pricing strategies that balance competitiveness with profitability, considering market conditions, consumer demand, and cost structures.

Budget Management

  • Develop and manage the brand marketing budget, ensuring efficient allocation of resources to support business objectives.
  • Work with finance teams to monitor key financial metrics, ensuring alignment with revenue and profit targets.

Data Analytics

  • Utilize marketing analytics tools to track and measure the performance of marketing campaigns, deriving insights to inform future strategies.
  • Analyze data to gain insights into consumer behavior, campaign effectiveness, and market trends, providing actionable recommendations.
  • Prepare and present detailed reports to stakeholders, offering data-driven insights that guide decision-making.

Consumer Activation

  • Lead consumer activation initiatives that drive engagement, brand loyalty, and sales growth.
  • Develop and execute consumer-centric campaigns and experiences that resonate with target audiences.

Communication & Presentation

  • Communicate effectively with internal and external stakeholders, ensuring alignment on brand objectives and strategies.
  • Prepare and deliver compelling presentations to senior management, sales teams, and other key stakeholders to showcase brand performance and future plans.

Requirements

  • Bachelor’s degree in Marketing and any related field
  • Minimum 5 years’ experience in brand marketing, preferably in the consumer goods industry.
  • Proven track record of delivering topline and marketing KPIs (driving share and penetration).
  • Experience in managing agencies.
  • Proven experience in developing and implementing effective and integrated brand plans.
  • Excellent analytical skills.
  • Creative approach.
  • Strong communication, organizational and project leading skills.
  • Experience in P&L Management.
  • Commercial orientation and business acumen.

Apply Here > Brand Manager – Consumer Products Division

If you would like an opportunity to demonstrate your skills, apply for this role by Tuesday, 10th September 2024.


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