Marketing Manager at Maisha Developments
Maisha Developments comprises of three modern and bold housing developments on 21 acres within Tilisi. Marketing Manager at Maisha Developments will:-
Strategic Marketing Planning:
- Develop and execute comprehensive marketing strategies to promote Maisha’s projects.
- Identify target markets and develop tailored marketing campaigns to reach them.
- Work closely with the sales team to align marketing efforts with sales goals.
Brand Management:
- Maintain and enhance the company’s brand image in the marketplace.
- Develop marketing materials, including brochures, websites, and presentations, artworks that communicate the brand and value propositions effectively.
- Ensure brand consistency across all marketing channels and materials.
Digital Marketing:
- Manage and optimize the company’s online presence, including website, social media platforms, and email campaigns.
- Develop and implement SEO/SEM strategies to drive traffic and generate leads.
- Analyze digital marketing metrics and optimize campaigns based on performance.
Content Creation:
- Oversee the creation of engaging content, such as blog posts, videos, fliers, brochures, infographics, and newsletters.
- Collaborate with designers, writers, and other team members to produce high-quality marketing materials.
Market Research & Analysis:
- Conduct market research to identify new opportunities and understand customer needs and preferences.
- Analyze market trends, competitive landscape, and consumer behavior to inform marketing strategies.
- Prepare reports and presentations on research findings and campaign performance.
Advertising & Campaign Management:
- Plan and execute advertising campaigns across various channels, including print, digital, and outdoor media.
- Manage budgets for marketing campaigns, ensuring cost-effectiveness and maximum ROI.
- Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as necessary.
- Manage and be responsible for any marketing events held by Maisha, including Open Days.
Team Management:
- Coordinate with other departments, such as sales, design, and project management, to ensure alignment on marketing objective
Qualifications and requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 3+ years of experience in marketing
- Proven experience in developing and executing successful marketing campaigns.
- Strong understanding of digital marketing, including social media, SEO/SEM, and content marketing.
- Excellent communication, leadership, and organizational skills.
- Proficiency in marketing software and tools, such as CRM systems, Google Analytics, and content management systems (CMS).
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Competencies and skills
- Familiarity with CRM systems and marketing automation tools.
- Graphic design skills or experience working with design teams.
- Knowledge of local and national real estate markets and trends.
Apply Here > Marketing Manager
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